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  • Grain team: chocolate cake eaters
    Madelyn Postman, June 16, 2014

    Grain team: chocolate cake eaters

    Most of the team is in today and we had a bit too much chocolate cake to celebrate Sam’s BA in Graphic Design from the University of East London, James’s completion of his IT course at Amersham & Wycombe College, and our work experience Fraser’s GCSEs. All of this led to some silly photo taking! … Read more

  • Newland College opens today
    Christoph Geppert, June 7, 2014

    Newland College opens today

    We simply cannot stop talking about them. You already heard about Newland College when we announced the launch of its website. But now we are another step closer to the dream that kids from the age of 12 years upwards can enjoy this fantastic new school. Grain has created the identity, website, uniforms and now … Read more

  • The latest coffee shop in London
    Christoph Geppert, June 1, 2014

    The latest coffee shop in London

    Does London have enough coffee shops nowadays? Maybe. Does London have enough exquisite coffee shops? Certainly not. Competition is getting pretty tough though. This is why our friends Sarah and Charlie came to us to ask for some help to create their new coffee shop. Grain helped shaping the new brand experience and creating a … Read more

  • When brand loyalty becomes a thing of the past
    Kent Le, May 29, 2014

    When brand loyalty becomes a thing of the past

    A recent article in The New Yorker has reminded us of how fragile brands are nowadays. Journalist James Surowiecki starts the article talking about the PR disaster of Lululemon Athletica. Once praised “They’re more than apparel. They’re a life style,” Lululemon Athletica’s reputation went downhill when people found out the quality of their products were … Read more

  • Relaunch of Devotion website
    Madelyn Postman, May 28, 2014

    Relaunch of Devotion website

    A year and a half ago we launched the shiny new website for Devotion, a New York based engagement jewellery brand, after creating the brand strategy, visual identity, packaging, print collateral and storefront design. The collaboration is still flourishing and our role has evolved into brand guardians, looking after Devotion’s social media — Facebook, Pinterest … Read more

  • An animation of colour wavelengths
    Madelyn Postman, May 21, 2014

    An animation of colour wavelengths

    A lovely, whimsical bunch of colour characters to brighten up your day! Explanation and comments are here.  

  • What makes entrepreneurs tick?
    Sam Strudwick, May 19, 2014

    What makes entrepreneurs tick?

    Recently we asked a group of entrepreneurs what is most important to them. The results were interesting and also surprising — who would have guessed that money is last? Success at first place, on the other hand, is not a surprise at all. They also told us what they look for when working with a … Read more

  • From design to beautiful data
    Jacob, May 8, 2014

    From design to beautiful data

    In two weeks I’ll be leaving the team here at Grain to go to M&C Saatchi. Although there’s a great deal of excitement, anticipation and enthusiasm coursing through my creative synapses, I can’t help but feel a little sad to be leaving the Grain family behind. Other than working as a designer, I’m currently completing … Read more

  • Brand building, beard building and Beardbrand
    Kent Le, April 28, 2014

    Brand building, beard building and Beardbrand

    We recently came across this thread on Reddit about building a brand, from the founder of Beardbrand. Beardbrand is a very distinctive business, which focuses on promoting and selling beard care products. Though it is a niche market, the advantages and disadvantages of brand building as set out by Beardbrand founder Eric Bandholz are universal … Read more

  • A week in the life of an IT intern
    Madelyn Postman, April 23, 2014

    A week in the life of an IT intern

    From Daniel, our second IT intern from Amersham & Wycombe College about his time with us last week: “The week has been interesting and I learned lots of new things about website design that I did not know you could do. Also I have learned what Grain do. I have enjoyed the week at Grain … Read more

  • Five years at Gucci: how Grain’s Creative Director inspires creativity
    James Canning, April 10, 2014

    Five years at Gucci: how Grain’s Creative Director inspires creativity

    Exactly sixteen years ago, Madelyn Postman, Creative Director of Grain, started her career as a designer at one of the world’s most famous fashion companies: Gucci. Within five years, she became an influential creative director and production specialist at Gucci Group, where her key projects included art directing the first ever Gucci and Sergio Rossi … Read more

  • Dyslexia, entrepreneurs and an Amazon gift card
    Madelyn Postman, April 9, 2014

    Dyslexia, entrepreneurs and an Amazon gift card

    You may have come across our recent survey on entrepreneurs, what’s important to them and how they work with branding and design agencies. To thank people for completing the survey we had a prize draw for a £50 Amazon gift voucher. The lucky winner is Stephen McCue who founded and runs Dyslexia Pathways. An interesting … Read more

  • A week with Grain
    Madelyn Postman, April 4, 2014

    A week with Grain

    From our computing intern: “Hello, I’m James. For the last week I’ve been coming to Grain for work experience. Usually I’d go to Amersham & Wycome College, where I study IT. Over the week I worked on a few different projects using web technologies such as JavaScript and Python. One project I worked on was … Read more

  • Infographic: New Enterprises 2007-2013
    Sam Strudwick, March 31, 2014

    Infographic: New Enterprises 2007-2013

    After six years of recession the tide is turning and everyone is more optimistic. Businesses are starting to thrive again. But when it’s not ‘business as usual’, how does a recession affect the rate of starting up new businesses? It’s a positive effect: one factor being that people who have lost their jobs decide to … Read more

  • ‘Wackaging’ and how to get on-brand tone of voice
    Madelyn Postman, March 26, 2014

    ‘Wackaging’ and how to get on-brand tone of voice

    Most of us have a love/hate relationship with Innocent’s copywriting. Initially we are drawn in and grin at it and then quickly it feels like it’s trying to hard, we see it everywhere and we start to get sick of it. Our clients often brief us on creating a tone of voice which is friendly … Read more

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Grain Creative
The Old Bakery, 90 Camden Road
Tunbridge Wells TN1 2QP United Kingdom

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