, July 23, 2012

Robotic bird song meets sonic branding?

I love what the guys at Animal Systems have done with Chirp by using computer generated sound bites to share information like web links, contacts and photos. Beats pairing your phone with a new acquaintance before sharing your details by Bluetooth. The opportunities for brands seem endless. As nice as the robo bird song though is, it might get a bit rowdy at a speed dating event.

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Luxury branding and Chanel's pop-up shop