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Grain Creative

Iconic Brand Creation

Thoughts

Paid, owned and earned media: what does your brand need?

by Kent, April 16th 2015

Is your business is doing really well – are your products and services having a positive return on investment? Are you ready to take your venture to the next level, yet you are unsure which channels to promote it on and how to integrate all of them and maximise the effect? Here are some tips. Traditionally, when we talk about promoting a business, marketing and…

Signage writer in the making

by Christoph, April 14th 2015 IMG_2428

Our daughter Nellie seems to share her dad’s love for signage. I am not sure whether Nellie’s Club was invented to make a sign or whether the sign was the obvious next step to tell the world about her newly formed club. Let’s see who joins and whether they want to make poshen, potions, hunt (I think that is treasure hunt) or play tennis. Oh…

Grain’s 13th Birthday

by Madelyn, March 23rd 2015 Grain 13 years infographic

Started in 2002 as a design agency with a three dimensional focus, Grain has expanded to a full-service branding agency, focusing strongly on brand strategy, identity, name generation, websites, ecommerce, social media, packaging, environments, campaigns and communications. In 13 years, Grain has grown in both scope and scale. Our work has become more strategic, providing a long term partnership for many of our clients. Grain has…

Petit Tribe launch

by Madelyn, March 20th 2015 ce987d6b-0daf-41b7-8f11-3e96a1ab3364

There have been four celestial events today: the solar eclipse, spring equinox, a supermoon, and the online launch of new childrenswear brand Petit Tribe! Petit Tribe is a new luxury childrenswear brand unlike any other, fusing traditional African inspiration with contemporary design. A dream come true Grain has been working with Petit Tribe from the beginning to help transform an inspired dream in the mind…

Kaytie Wu jewellery ecommerce site launch

by Madelyn, February 5th 2015 kaytie wu website

After completing the brand identity for this new contemporary fashion jewellery brand, we are delighted to announce the ecommerce website launch for Kaytie Wu. The website is for retail and trade customers with a special trade login to see wholesale prices. Pretty awesome!

Attending Facebook’s first-ever SME Bootcamp

by Kent, January 30th 2015 Facebook SME

Facebook’s B2B offer has shifted its focus from corporations to small and medium enterprises (SMEs) as their main market this year. Facebook held its first-ever UK event aimed at the business backbone of the country: how Facebook can help SMEs achieve their business goals. On January 26th I attended the Facebook SME Bootcamp organised by Facebook for Business, unsure of what to expect as no…

A fresh cup of IB

by Christoph, January 20th 2015 IMG_1584b

The client: Newland College in Chalfont St Giles, Buckinghamshire a new independent co-ed secondary school teaching the International Baccalaureate. Grain has been working with Newland College for close to a year on creating the brand from scratch and on creating a dialogue with local parents. Having held several successful Open Days throughout last year supported by different campaign activities, our aim for the beginning of the…

Totally old school

by Christoph, January 9th 2015 IMG_1654

Yes, we are biased of course, we are working in design but isn’t design simply fantastic. On the same day we design and develop digital interfaces for our clients to create fantastic and relevant content for their websites and a little later in the day we go to our client ICS International Community School and supervise the signage installation for their new building. That alone…

3 must-have books that entrepreneurs will need in 2015

by Kent, December 19th 2014 books

Do you know one thing that most successful business people share? They read at least 30 minutes a day. Reading helps you sharpen your thinking and it gives you new knowledge and skills for life and for business. We recommend that you start 2015 with these 3 must-read books that will help you excel and succeed. The 7 Habits of Highly Effective People by Stephen…

Thanks giving is…

by Madelyn, December 17th 2014 team grain

…not only an important North American holiday but a good time to take a moment and look back at the past year. For Grain, 2014 has been incredible. It has been a year of change for us, with Daisy leaving our interior design team after four and a half years (sniff!) and two of our – evidently very well trained – junior designers moving on…

Secrets to becoming a successful entrepreneur: what we have learned working with Princess Diana’s wedding dress designer

by Kent, November 28th 2014 EE

Are you an aspiring fashion entrepreneur? Then you will love this read. Developing the branding for world-renowned fashion designer Elizabeth Emanuel is a real pleasure for us. Here are a few things we have learned from this creative partnership. According to the Timmons Model of Entrepreneurship, the three most important factors that make up an enterprise are resources, opportunity and people. In other words, to…

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