, February 25, 2011

Kiln — firing up innovation

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As you can imagine, many of our thoughts are filled with our current projects, and in these pages we’d like to share them with you.

Kiln is a brand-new company which fires up corporate innovation with two inter-related products: IdeaKeg, a subscription service, and Crucible, Kiln’s consultancy service. Kiln initially invited us to a creativity session exploring the concept of the company itself. The three founders — Gregg Fraley, Kate Hammer and Indy Neogy — named the company and briefed us with a packaging concept which revolves around luggage tags and kraft paper. We harnessed the fiery energy of the kiln, moderated with the calm physicality of the packaging, and created the visual identity, stationery and website.

Kiln

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Yulan Creative: womenswear design consultancy