We founded Grain in 2002 and specialise in branding and design for luxury, property and education. For any entrepreneur or entrepreneurial thinker to succeed, brand strategy needs to underpin all creative work. Therefore we start with creating or reworking strategy — or gaining a thorough understanding of existing strategy.
The next step may be naming a company or product, then creating your brand’s visual identity including brand guidelines. You then expand into digital areas such as an easily updateable and search engine optimised website, including responsive and ecommerce as needed; social media management; packaging; printed collateral and environments.
You benefit from working with our small and agile team of 10 talented people, always through direct contact with one of Grain’s owners.
Together with our clients we:
STRATEGY – The foundations of all branding and design work.
POSITIONING– We help you define your brand’s market.
BRAND PROMISE – Two clear concise paragraphs: your brand in a nutshell.
BRAND ATTRIBUTES – Images and words to support the brand promise.
NAMING – Grain are specialists in naming, with trademarks always in mind.
MESSAGING – Outward-facing messages to various audiences like customers and the press.
VISUAL IDENTITY – Includes logo, typographic style, and colour palette.
BRAND GUIDELINES – The codification of everything in the Define and Create stages.
BRAND COMMUNICATIONS – Anything from advertising campaigns to internal communications.
WEBSITES & APPS – Creating a digital presence for your brand online, on smartphones and tablets.
SOCIAL MEDIA & SEO – Engaging your audience on all relevant platforms.
PACKAGING – Both graphic and structural, backed by talented industrial design.
PRINT DESIGN – Using lovely paper, textures and print finishes.
SIGNAGE – Something special that makes your brand stand out.
ENVIRONMENTS – Retail, residential and aircraft interiors.